Tampilkan postingan dengan label Press Releases. Tampilkan semua postingan
Tampilkan postingan dengan label Press Releases. Tampilkan semua postingan

Selasa, 04 Desember 2012

Garnier signs on Deepika Padukone as their New Brand Ambassador

Garnier signs on Deepika Padukone as their New Brand Ambassador

Hello Everyone!
I have a fresh and hot news (that hit my mailbox just before!) to share with you all. Deepika Padukone has been signed on as the brand ambassador for Garnier and will be seen endorsing a completely new product by the brand. I have no clue about the product but isn't it a happy news for Deeps fans?? Let us check more on this.

Garnier signs on Deepika Padukone as their New Brand Ambassador


Mumbai, December 4, 2012: Garnier Skin Naturals, a pioneer and driver of innovation in the skincare market in India, signs on the beautiful Deepika Padukone as the new ambassador on the brand. Deepika endorses a completely new product that would be a category creator meant for the modern Indian woman.

Speaking on her association with the brand, Deepika said, “I’m already a fan of Garnier’s skincare range and it is an honour to now be associated with the brand. Garnier has done some phenomenal work in the beauty space. Through my association with Garnier I hope to help women across the country obtain the perfect looking skin they’re all in search off!”

Also commenting on signing Deepika to endorse the brand, Nathalie Gerschtein, General Manager, Garnier at L’Oreal India Pvt. Ltd. said, “We are thrilled to have Deepika as the ambassador on Garnier Skin Naturals. She represents the young, contemporary and intelligent Indian woman who is well aware of her skin care needs and will take the right measures to keep it beautiful and healthy at all times. Besides embodying a classic essence of natural beauty Deepika is a complete style and beauty icon for the Indian youth. She therefore fits in perfectly with the brand’s philosophy to be comfortable in your own skin and to ‘Take Care’.”


So, do you think this dimple queen would make it better than Piggy Chops?

 

Sabtu, 13 Oktober 2012

Press Release: Lakme Fruit Moisture Range!

Lakmé reveals the secret to getting a natural blush this winter with its fruit moisture range

Signs on new face Izabelle for its skin care range



   It’s that time of the year again, when harsh winds and dropping temperatures bring havoc to your skin. The skin begins to lose its natural glow, making it seem dull and dry. This winter, pamper your skin with the luscious Lakmé Fruit Moisture range. Not only does it fight winter dryness, but it also gives you a natural blush that’s hard to miss. The products are enriched with real fruit extracts and formulated with Nutritiv Moisture Technology. Every application of the product seeps down to skin’s deepest epidermal cells, and implants them with an instant moisture boost.

Over the years Lakmé has launched many successful faces like Amrit Maghera and Lisa Haydon. This time they are back with an all new Lakmé face, Izabelle, who is making waves in the glam world. The 22-year old model exudes confidence, fearlessness and feminity at the same time, something that the brand has been long associated with. And if you don’t know her yet, Izabelle will be on air with the brand’s new campaign for its iconic product – the Lakmé Peach Milk Moisturizer. If history is anything to go by, considering the many iconic faces Lakmé has created, she might just be the next big thing!

Within the range, Lakmé Peach and Plum Daily Glow Lotion and Lakme Peach Milk Moisturiser are perfect for yearlong skin moisturisation ,while Lakmé Honey & Avocado Winter Care Lotion, Lakmé Honey & Avocado Winter Perfect Day Crème and Lakmé Skin Renewal Night Crème  are infused with  winter care emollient making them a perfect pick for the cold weather. So go ahead, flaunt that blush and keep everyone guessing the real secret behind it. 

A little about the products:


Lakmé Fruit Moisture Peach Milk Moisturizer

Indulge in the goodness of peach with the Lakmé Peach Milk Moisturiser. Enriched with Nutritiv Moisture Technology, this peach infused lotion goes into each derma layer of the skin to give you intensely nourished skin.

Available in 60ml for Rs. 85, 120ml for Rs. 155 and 200 ml for Rs. 230


Lakmé Peach & Plum Daily Glow Lotion

Enhance your skin’s natural radiance with this 12 hour intense moisturiser. Plums are rich in vitamins and minerals that help give you healthy looking and glowing skin. Peaches are a natural source of AHAs that boost your skin’s natural resilience against dryness.

Available in 60ml for Rs. 85, 120ml for Rs. 155 and 200 ml for Rs. 230


Lakmé Honey & Avocado Winter Care Lotion

A luscious blend of honey and avocados formulated with Nutritiv Moisture Technology bathes winter-weary skin with intense moisture. Honey deeply hydrates and smoothens dry and flaky skin while Avocados are packed with Vitamin A, E and D, giving you young, radiant and beautiful skin.

Available in 60ml for Rs. 85, 120ml for Rs. 155 and 200 ml for Rs. 230
                    

Lakmé Honey & Avocado Winter Care Crème SPF 9

This Fruit Moisture day crème nourishes your skin through the day.  It’s a deep-moisturizing blend of honey and avocado, that helps replenish your skin and regain its natural glow. It is enriched with SPF that 9 shields your skin from the winter sun. For best results, complete the daily regime with Lakme Skin Renewal Night Crème

Available in 50g for Rs. 150


Lakmé Skin Renewal Night Crème

Before calling it a night, rejuvenate your skin with Lakme Skin Renewal Night Crème. It works with your skin’s natural night-time renewal process and implants your cells with intense moisture all night long. Kiwis protect skin from blemishes, while antioxidant rich strawberries leave your skin soft and moisturised. Passion fruit promotes skin toning and leaves your skin with that natural blush.

Available in 50g for Rs. 160

Which product in this Fruit Moisture Range do you like the most?


Press Info

Kamis, 30 Agustus 2012

Lakme Launches Eyeconic Range with New Kajal and Mascara

 Indian women are blessed with gorgeous deep set eyes and to help highlight this feature, Lakmé has launched Lakmé Eyeconic – a revolutionary range consisting of kajal and mascara. 



The new Eyeconic Kajal by Lakmé is literally iconic as all you need is one sweep of kajal and it lasts for 10 hours. The product is waterproof, it doesn’t smudge and it is even safe for the eyes since it is dermatologist tested.  Complete your look with lots of Eyeconic Curling Mascara. The mascara gives the eyes an intense black finish and comes equipped with a curling brush that helps give curves to your lashes. It is also enriched with D-Panthenol – a moisturizer which keeps lashes soft and smooth. The product makes the eyes look brighter and adds a perfect sparkle to your entire look.






The Eyeconic kajal and mascara by Lakmé forms the perfect combination in creating a look that is sure to get you noticed!  You can now transform your look from drab to fab with just a little kajal and a hint of some mascara.

The Lakmé Eyeconic kajal is priced at Rs. 199 and the Lakmé Eyeconic mascara is priced at Rs. 250



I am eagerly waiting to try these two! How about you guys?
Share your comments and opinions below.
 

Press Info.

Jumat, 29 Juni 2012

Press Release: Hair Serenity service at Lakme Salon

LAKMÉ SALON  
Tired of your frizzy, tangled hair?
 Leave the old behind and say Hello to the new Hair Serenity Service at Lakmé Salon  Gives you gorgeously smooth, manageable and party ready hair completely naturally without using formaldehyde

Mumbai, June, 2012: Play it sleek as Lakmé Salon delivers the latest innovation to get silky straight hair with the launch of their new Hair Serenity treatment. Introduced to India by Lakmé Salon, the Hair Serenity treatment is a natural solution to hair that is unruly, frizzy and hair that refuses to behave. Unlike Keratin, the Hair Serenity treatment at Lakmé Salon is formaldehyde free and a safer process for achieving naturally smoother and shinier hair. Step away from the harmful effects of Keratin treatments and indulge in the natural goodness of ingredients like the Cysteine complex to get a glossy and healthy mane that will make heads turn. A pioneer in the beauty services industry in India, Lakmé Salon is a one stop shop for all the beauty needs of the contemporary Indian woman.






The Hair Serenity treatment is a natural way to restore lost proteins and transform hair. Special ingredients used in the service like Cysteine, Dendrobium Orchid, Hydrolyzed wheat protein, Cocoa Seed Butter and Shea Butter help nourish the hair and give it a long lasting shine and smoothness.

Divided into seven essential steps, the service starts off with a detailed consultation with the Lakmé Salon expert who determines the condition of your hair and the best way to proceed with the treatment. The hair is then shampooed and the Cysteine complex is applied to the hair. The complex is allowed to process in your hair as it starts it work on making your hair healthier and more lustrous. The hair is then blow dried and flat-ironed to give it a sleek but yet not poker-straight finish. Post this, the hair is finally rinsed off and you are left with a naturally glossy and manageable blow dried look which lasts for approximately 3 months.

Thus this all-natural service helps:
  • Work in synergy with the existing proteins to restructure, soften and release curls
  • Penetration into the hair shaft for moisturizing and conditioning
  • Helps for overall shine, softness, strength and health of hair
 
HAIR SERENITY Vs KERATIN

HAIR SERENITY
KERATIN
PENETRATION
It penetrates inside the hair shaft but does not alter any hair bonds
It works on the cuticle layer- filling up the porous areas
INGREDIENTS
No artificial ingredients or harmful chemicals that could affect the health. Only Botanical ingredients and pure proteins
Formaldehyde is one of the main ingredients that differs in % in different companies
SMOOTHENING EFFECT
Calms down frizz and gives a natural look to the hair with brilliant shine and softness
The smoothening/ straightening effect depends on the % of formaldehyde in the product
VIRGIN HAIR
Works on Virgin hair as it penetrates into the hair shaft and does not form a coating on the cuticle
Does not work on Virgin hair unless it has high % of formaldehyde
LASTING TIME
3-4 months depending on hair type and after care
3 months depending on the aftercare products/services used
QUALITY
Overall improves the texture and quality of the hair leading to strength and stability
No repair- it forms a coating on the hair- It’s like makeup for hair
WASH
Same day wash
Same day or next day wash



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