Tampilkan postingan dengan label New Launches. Tampilkan semua postingan
Tampilkan postingan dengan label New Launches. Tampilkan semua postingan

Jumat, 31 Agustus 2012

BB Cream? Now Comes the CC Cream!

Good evening girlies. I am here to share a very hot and fast spreading news in the cosmetic world with you all. The BB cream hype hasn't still come to an end here in India. Several brands like Maybelline, Vedic Line and such have came up with their BB creams, that is the Blemish Balm Cream in the market recently. If you are a makeup loving or at least a skincare loving girl, you wouldn't have missed knowing what a BB cream is! Myself being oily skinned with a dark-dusky complexion have many times worried much finding hard to use the newly launched BB creams as they (Most of them) give a dewy finish to the skin and moreover BB creams usually don't come with different shades isn't it? The Maybelline one came in 2-3 shades while the Vedic Line BB Cream came just in a single shade! How would a single shade suit all the skin tones. Uh?




    Within a short time again, there is a news spreading like fire that CC creams are coming in the makeup world! So what are these CC creams? I surfed in net for more than an hour now and found the term for this newbie. This CC cream has been  improved and developed in Korea.

BB Cream = Blemish Balm Cream 

CC Cream = Color Control Cream! 

Color Control? So what is different in these CC creams from the previously launched BB one? CC creams come with an advanced formulation including all the other benefits of the BB cream. These Colour Control Creams are expected to be oil free (Yay for me! and for many of the oily skinned girls out there), more lighter than the thick blemish balm creams and they are also expected to come up with a higher SPF for more UV protection. It is updated in some other beauty blogs that CC creams would be coming in many different shades for different skin tones to match all the skin types whereas the BB creams mostly come with a lighter tones which couldn't be used by the darker skin types.

  Most of the BB creams are formulated with the properties of foundation, SPF, moisturizer and anti aging cream whereas these Color Control Creams are expected to come along with a PRIMER, and oil control formula (As said before) including the other properties of the BB cream mentioned above. Is it the Color Control Cream or the Color Correction Cream? There is some confusion with the name too. In addition, there are some talks on the net that CC cream would be containing Vitamin C as its main colour correcting ingredient. Interesting isn't it?

 Anyhow, I wasn't much impressed of BB creams when they were launched and not impressed much about this CC one too but let us wait and check. If it comes in different shades, with an oil free matte formula that will be too great for my skin type, and of course for every girl with oily-combo skin type. Agree with me?



So girls, have you heard about the new Color Control Cream? What is your opinion about this?
Share your feedback, comments and suggestions below! Eagerly waiting to hear from you


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Kamis, 30 Agustus 2012

Lakme Launches Eyeconic Range with New Kajal and Mascara

 Indian women are blessed with gorgeous deep set eyes and to help highlight this feature, Lakmé has launched Lakmé Eyeconic – a revolutionary range consisting of kajal and mascara. 



The new Eyeconic Kajal by Lakmé is literally iconic as all you need is one sweep of kajal and it lasts for 10 hours. The product is waterproof, it doesn’t smudge and it is even safe for the eyes since it is dermatologist tested.  Complete your look with lots of Eyeconic Curling Mascara. The mascara gives the eyes an intense black finish and comes equipped with a curling brush that helps give curves to your lashes. It is also enriched with D-Panthenol – a moisturizer which keeps lashes soft and smooth. The product makes the eyes look brighter and adds a perfect sparkle to your entire look.






The Eyeconic kajal and mascara by Lakmé forms the perfect combination in creating a look that is sure to get you noticed!  You can now transform your look from drab to fab with just a little kajal and a hint of some mascara.

The Lakmé Eyeconic kajal is priced at Rs. 199 and the Lakmé Eyeconic mascara is priced at Rs. 250



I am eagerly waiting to try these two! How about you guys?
Share your comments and opinions below.
 

Press Info.

Jumat, 29 Juni 2012

Press Release: Hair Serenity service at Lakme Salon

LAKMÉ SALON  
Tired of your frizzy, tangled hair?
 Leave the old behind and say Hello to the new Hair Serenity Service at Lakmé Salon  Gives you gorgeously smooth, manageable and party ready hair completely naturally without using formaldehyde

Mumbai, June, 2012: Play it sleek as Lakmé Salon delivers the latest innovation to get silky straight hair with the launch of their new Hair Serenity treatment. Introduced to India by Lakmé Salon, the Hair Serenity treatment is a natural solution to hair that is unruly, frizzy and hair that refuses to behave. Unlike Keratin, the Hair Serenity treatment at Lakmé Salon is formaldehyde free and a safer process for achieving naturally smoother and shinier hair. Step away from the harmful effects of Keratin treatments and indulge in the natural goodness of ingredients like the Cysteine complex to get a glossy and healthy mane that will make heads turn. A pioneer in the beauty services industry in India, Lakmé Salon is a one stop shop for all the beauty needs of the contemporary Indian woman.






The Hair Serenity treatment is a natural way to restore lost proteins and transform hair. Special ingredients used in the service like Cysteine, Dendrobium Orchid, Hydrolyzed wheat protein, Cocoa Seed Butter and Shea Butter help nourish the hair and give it a long lasting shine and smoothness.

Divided into seven essential steps, the service starts off with a detailed consultation with the Lakmé Salon expert who determines the condition of your hair and the best way to proceed with the treatment. The hair is then shampooed and the Cysteine complex is applied to the hair. The complex is allowed to process in your hair as it starts it work on making your hair healthier and more lustrous. The hair is then blow dried and flat-ironed to give it a sleek but yet not poker-straight finish. Post this, the hair is finally rinsed off and you are left with a naturally glossy and manageable blow dried look which lasts for approximately 3 months.

Thus this all-natural service helps:
  • Work in synergy with the existing proteins to restructure, soften and release curls
  • Penetration into the hair shaft for moisturizing and conditioning
  • Helps for overall shine, softness, strength and health of hair
 
HAIR SERENITY Vs KERATIN

HAIR SERENITY
KERATIN
PENETRATION
It penetrates inside the hair shaft but does not alter any hair bonds
It works on the cuticle layer- filling up the porous areas
INGREDIENTS
No artificial ingredients or harmful chemicals that could affect the health. Only Botanical ingredients and pure proteins
Formaldehyde is one of the main ingredients that differs in % in different companies
SMOOTHENING EFFECT
Calms down frizz and gives a natural look to the hair with brilliant shine and softness
The smoothening/ straightening effect depends on the % of formaldehyde in the product
VIRGIN HAIR
Works on Virgin hair as it penetrates into the hair shaft and does not form a coating on the cuticle
Does not work on Virgin hair unless it has high % of formaldehyde
LASTING TIME
3-4 months depending on hair type and after care
3 months depending on the aftercare products/services used
QUALITY
Overall improves the texture and quality of the hair leading to strength and stability
No repair- it forms a coating on the hair- It’s like makeup for hair
WASH
Same day wash
Same day or next day wash



Disclaimer: PR Info